Effective Date: 01/01/2025
Last Updated: 01/01/2025
At Lifetime Exteriors (“we,” “our,” or “us”), we respect your privacy and are committed to protecting the information you provide to us. This Privacy Policy explains how we collect, use, and protect your personal data when you interact with our website (www.lifetime-ext.com) and when you communicate with us via SMS/MMS under A2P guidelines. This policy also outlines your rights under the California Consumer Privacy Act (CCPA) if you are a California resident.
1. Information We Collect
We may collect the following categories of information:
Identifiers:
Name, email address, phone number, IP address
Internet or Other Network Activity:
Device type, browser type, browsing behavior, referring URLs
Geolocation Data:
Approximate location based on IP
SMS/MMS Communication Data:
Message content, timestamps, delivery receipts
We collect this information:
When you submit a form on our site
When you opt in to SMS communications
Automatically via cookies or analytics tools
2. How We Use Your Information
We use your personal data to:
Provide requested services or quotes
Schedule and confirm appointments
Send transactional messages and reminders via SMS
Send marketing communications (with consent)
Improve website performance and customer experience
Comply with legal and regulatory obligations
3. SMS/MMS Messaging & TCPA/A2P Compliance
By submitting your phone number via our forms or otherwise providing it to us, you consent to receive A2P (Application-to-Person) messages from us. These messages may include:
Appointment confirmations and service updates
Promotions and marketing (with prior express written consent)
Message frequency may vary. Message and data rates may apply.
You can opt out at any time by replying STOP, and you can request help by replying HELP.
We do not sell or rent your phone number to third parties.
4. Sharing Your Information
We may share your information with:
Service providers and subcontractors to perform services on our behalf
Legal authorities if required to comply with law or legal process
We do not sell your personal data, including to third parties.
5. CCPA Rights for California Residents
If you reside in California, you have the following rights under the CCPA:
Right to Know: You may request details about what personal information we collect, use, disclose, and sell.
Right to Delete: You can request that we delete personal information we have collected about you, subject to certain exceptions.
Right to Opt-Out of Sale: We do not sell your personal information.
Right to Non-Discrimination: You have the right to receive equal service and pricing even if you exercise your privacy rights.
To exercise these rights, email us at [Insert Contact Email] or call us at [Insert Phone Number].
We may verify your identity before processing any CCPA requests.
6. Data Retention
We retain personal information only as long as necessary to fulfill the purposes outlined in this policy or to comply with applicable laws.
7. Cookies and Tracking
We use cookies and similar technologies for functionality, analytics, and to personalize your experience. You can adjust cookie settings via your browser.
8. Data Security
We use industry-standard security practices including SSL encryption, access controls, and secure servers to protect your personal information.
9. Updates to This Policy
We may revise this policy from time to time. Changes will be posted on this page with a revised "Last Updated" date. Continued use of the site or our services constitutes acceptance of any updates.
10. Contact Us
For any questions about this Privacy Policy or your personal information:
Lifetime Exteriors
Website: www.lifetime-ext.com